| Name | Title | Contact Details |
|---|---|---|
Rob Fuller |
Senior Vice President of Technology | Profile |
Zimmerman Advertising is a Fort Lauderdale, FL-based company in the Business Services sector.
We assist client development of programs with the use of promotional products that create brand awareness. We can imprint advertising specialities, screen print and embroidery apparel and can create a corporate program or company store for you. We are an industry leader.
CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili`s Grill and Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday`s, The Home Depot, and Williams-Sonoma. Based in Portland, Maine, CashStar is a privately held venture capital funded business. Its senior management team brings deep technology, retail and payments experience from market leading companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Cyclone is a Creative + Intelligence agency based in Toronto that challenges the traditional way of thinking in response to the growing number of marketers who are adrift in a sea of sameness.