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Magnetic Experience Producers
ZenithOptimedia is a leading global media services network with 250 offices in 74 countries. As the first agency to apply a rigorous and objective approach to improving the effectiveness of marketing spend, ZenithOptimedia delivers to clients the best possible return on their communications investment. This philosophy is supported by a unique approach to strategy development and implementation across the full spectrum of paid, owned and earned contact points – the Live ROI planning process. The ZenithOptimedia Group of companies equips our clients with a full range of integrated skills across communications planning, value optimisation, performance media and content creation. Our key clients include Armani Group, ASUS, Aviva, BBC Worldwide, British Airways, Electrolux, General Mills, Lactalis, LVMH, News Corporation, L’Oréal, Oracle, Puma, Qantas, Reckitt Benckiser, Richemont Group, Royal Bank of Scotland, Sanofi, Telefónica O2, Toyota/Lexus, Verizon and Whirlpool. We are part of Publicis Groupe, the third largest communications group in the world.
Penton is an innovative information services company that empowers 20 million business decision makers in markets that drive more than 12 trillion dollars in purchases each year. Our products inform with rich industry insights and workflow tools; engage through dynamic events, education and networking; and advance business with powerful marketing services programs. Penton is the way smart businesses buy, sell and grow. Headquartered in New York, Penton is privately owned by MidOcean Partners and Wasserstein & Co., LP.
Bidalgo is the leading provider of Artificial Intelligence solutions to help app marketers scale their growth. The company`s SaaS-based platform offers the mobile industry`s only end-to-end suite of automated media buying services, from uploading ads and optimizing their performance to real-time bid management, budget allocation and more. As an official marketing partner of Facebook, Instagram, Pinterest and other platforms, Bidalgo manages hundreds of millions in ad spend for clients in gaming, consumer, fin-tech and other verticals.
NCS`s mission is to help marketers and media companies measure and improve advertising performance by accurately linking what consumers watch, see, or hear with what they buy. Whether it`s television, print, radio, or the web, we provide the gold standard in marketing performance analytics.