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Tracxn, an analytics firm co-founded by Sequoia and Accel alumni to track data from startups, has raised a $3.5 million series A round from all over.
WhatCounts is an email marketing and personalization platform empowering marketers to elevate customer targeting and daily email strategy and execution. With WhatCounts, marketers can seamlessly fold data into their marketing campaigns to create personalized, 1:1 customer experiences across channels, such as email, social, SMS, and Google Display Networks. Whether working within our SaaS platform or with our full-service digital agency, our team is committed to helping you reach your marketing goals and increase retention, brand affinity, and revenue.
Sortable`s ad technology works intelligently behind the scenes using machine learning to optimize your ad impressions via header bidding. We analyze millions of impressions daily and make real-time, highly granular decisions on everything from time-outs, to price floors, to loss reduction, to which networks should fill your ad space, so you can focus on creating great content for your audience.
Simulmedia is a New York based technology company for TV advertisers. Its Performance TV products - powered by the company`s patented VAMOS data-driven predictive analytic software - deliver high performance targeted national TV ad campaigns at massive scale for dozens of top brands like Clorox, The Home Depot and Choice Hotels. Independent studies show that Simulmedia TV campaigns regularly deliver higher ROI than conventionally planned and targeted campaigns. This is why Simulmedia is alone among TV companies in guaranteeing the performance of its campaigns.
RAPP is made up of a diverse family of innovators, integrators and implementers — specialists in high-precision Core Dialog™: those critical, enduring and high-value relationships that link people and brands through the power of logic and magic across the fast-changing digital landscape.