OptiMine’s digital ad measurement and optimization platform helps advertisers maximize display and paid search financial performance. Its unique, cross-channel analytics break the cookie barrier, setting a new standard in digital advertising measurement and optimization. OptiMine leverages atomic-level, predictive modeling and unique Value Per Impression (VPI) methodology to measure the cross-channel value of ads—across all devices. With OptiMine, each individual paid search and display ad bid or buy recommendation is geared toward maximizing performance of the financial goal set by the advertiser. When optimizing both display and paid search channels together, OptiMine consistently drives financial increases of 35% or more. OptiMine Software was founded by experienced software executives, with half a century of experience in using predictive analytics and data mining to improve marketing performance. The company is headquartered in St. Paul, Minnesota, and backed by Hummer Winblad Venture Partners of San Francisco, California and Calumet Venture Fund of Madison, Wisconsin.
Audax Health Solutions is a newly-established, Washington-based organization committed to helping individuals manage and improve their healthcare.
Neuralus Canada is a Winnipeg, MB-based company in the Software and Internet sector.
ThinkAnalytics is the leading provider and most widely deployed real-time personalized content recommendations engine in the market today, bringing together intelligent search with comprehensive media content recommendations. ThinkAnalytics Recommendations Engine broadens customers' tastes with a unique personalized experience for live linear TV, VOD and over-the-top, delivered through multiple platforms including the set-top box, Web, IPTV, tablet, mobile, and more. ThinkAnalytics' technology services more than 100 million viewers, across 16 countries worldwide. Originally founded as K.wiz Solutions in Glasgow, Scotland in 1995, the Company developed the original K.wiz product in 1996
Micrium is a Fort Lauderdale, FL-based company in the Software and Internet sector.