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PocketMath was started in 2011 by three friends who met nearly a decade past while students at the University of Texas at Austin. Eric, JD, and Casey came together to solve a need recognized in the digital advertising space. After many iterations, a year (or two!), several prototypes, and countless meetings, PocketMath was born as a mobile demand-side platform (DSP) to bid for mobile app and web inventory in real-time (RTB). You can find PocketMath all around the world. Click here to see where!
Canonball is a content marketing agency founded in 2008 and located in downtown Dallas, TX. We specialize in building brand experiences through inbound marketing, social media, blogging, paid media, and more. We believe that passion makes perfect, great content defines industry leadership, and delivery defines the experience. By taking client campaigns from concept to completion and tracking the results along the way, we provide a powerful canvas for brands in a world of clutter.
We are engineers, analysts, data scientists, media experts, marketing strategists and political operatives. Our team of data scientists pioneered the field of TV data analytics. We have a relentless pursuit of certainty, and we offer unique, independent audience measurement and analytics to optimize marketing and programming initiatives within the media and entertainment industries. We make data useful and make the invisible visible. We believe in collaboration. We help some of the world`s most recognizable brands find their target audience, strengthen their campaigns, and measure their marketing ROI more accurately than ever before. When 605 is integrated into the strategic planning process, we become a partner, committed to achieving your vision. We combine our data with yours, because it only works if we work together. We provide solutions using data-driven, census-based audience measurement, addressing some of the challenges in measurement that exist today, that lack the granularity needed to deliver actionable insights to programmers, brands and advertisers. We are constantly pursuing new ways to uncover deeper insights. We reach the edge of data and then dig further so that we uncover, analyze, understand the hidden truths, simplify the complex, and craft precise, actionable insights that drive better results. 605 is taking these innovations to the market.
Toluna delivers real-time consumer insights at the speed of the on-demand economy. With a combination of innovative technology, award-winning research design, vertical expertise, and a panel of over 36 million consumers, Toluna helps clients explore tomorrow, now. Toluna is the parent company of GutCheck, Harris Interactive Europe, KuRunData, and MetrixLab. Together, we strive to push the field of market research toward a better tomorrow.