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OBMedia is a company that connects advertisers to audiences through online advertising, including email marketing and display ads.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Ivie is one of the leading companies in the Business Services sector.
Founded in 2000, Visible World is the leading provider of targeted television advertising solutions in America. The company’s suite of products and services makes it easy to produce, target and measure TV ads that are more relevant for viewers and more effective for advertisers, making advertising inventory more valuable. For more than 10 years we have been developing technology that makes TV advertising more efficient and effective—we’ve been awarded 24 U.S. patents to date for technology we developed ourselves, and more are on the way. But we’re not just doing R&D. Visible World has been successfully delivering targeted TV ads at the DMA, cable zone and household levels across the U.S. for nearly a decade. Today, Visible World empowers more than 300 advertisers to deliver more targeted, effective and accountable local TV ad campaigns to consumers in approximately 80% of U.S. cable homes.
Recognized as the #1 Performance Network Worldwide since 2015, Perform[cb] is a distinguished leader within the performance marketing industry. Founded as Clickbooth in 2002, Perform[cb] experienced exponential organic growth allowing the company to complete a series of strategic acquisitions; each providing unique performance-based solutions for modern marketers and affiliate partners. Our Think Bigger vision is of a future in which all marketers are empowered to maximize the ROI of their marketing dollars by paying only for customers acquired. Uniquely positioned to lead this space based on brand trust, team experience, compliance best practices, and technological innovation, Perform[cb] offers strategic plans tailored to meet our clients specific marketing goals – all while only paying for new customers vs. simply impressions or clicks. We are the pioneers of performance marketing, and our Network has been voted the #1 CPA Network in the world for six years running. With the strictest compliance and brand protection standards in the industry, we operate with integrity and hold ourselves and our clients to the highest standards. We create decisive winners, don`t let it be close, and work relentlessly to find alignment across our teams.