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Founded by veteran communication professional Cynthia S. Hudson, HudsonLake represents best-in-class strategic, crisis and transformative workplace communications. Our clients gain hands-on senior-level counsel, access to a full suite of communication and creative services, and unparalleled depth and breadth of experience. Clients most often turn to HudsonLake to manage multifaceted, complex and highly sensitive initiatives requiring a myriad of communications services from a multitude of vendors.
Traffic Engine was founded in 2004 and has grown to one of the largest search companies in the industry with an expansive network of search engines and destination web sites.
Casual Astronaut is a boutique content marketing firm that helps brands develop deeper and more meaningful relationships with their customers. We do this by creating relevant content for key moments in the consumer journey — driving engagement and sales. Today`s increasingly fragmented media landscape has devalued traditional advertising, and consumers are now turning to the web for information and entertainment. Companies of all sizes are struggling to transform their marketing efforts to engage these new consumer behaviors. This is our specialty. Casual Astronaut marries content strategy, creation and distribution. We work with brands to create the articles, videos, quizzes and social media posts that attract audiences and prompt consumers to take make a purchase.
As the established global expert in market research data and services, Research Now optimizes your market research and decision-making to drive business results. We conduct rigorous consumer and B2B data collection and provide robust panel sampling via a variety of methods. We also provide expertise that includes such services as sample selection optimization, survey creation, and data visualization. Founded in 1999, we were a pioneer in originating online data sampling and created the first B2B panel, and continuously explore new ways to make you and your market research more effective. With more than 3,000 clients around the world, over 11 million panelists in more than 40 countries, and more than 20 offices around the globe, Research Now has extensive knowledge and capabilities to improve market research performance. We are dedicated to being the most trusted provider of comprehensive solutions and services to meet a range of market research needs and to drive powerful insights and competitive business advantage for our partners and clients.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.