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Persado`s platform generates the most persuasive language for communications designed to drive action. The software uses semantic algorithms to map emotions and generate language for marketing communications such as emails, landing pages, mobile, push notifications and social media. By breaking down marketing language into emotional, descriptive, and formatting components, Persado`s software linguistically engineers the optimal language, replacing the guesswork of copywriting. Using Persado, leading brands such as Best Buy, Citi, LivingSocial, MetLife, Neiman Marcus, Verizon Wireless, Vodafone, and ZipCar are realizing tens of millions of dollars in incremental revenue compared to campaigns written traditionally, using copywriters. Winner of the DMA`s 2014 Innovation Award for Digital Technology, Persado is backed by Bain Capital Ventures, StarVest Partners, American Express Ventures, and Citi Ventures. The company is headquartered in New York City, with offices in San Francisco, Athens, London, Rome, and Rio de Janeiro.
Lucid is an industry leader and innovator in providing information feedback technology to save energy and water in buildings. The company pioneered the concept of real-time energy and water use feedback and reduction competitions with Building Dashboard and launched BuildingOS, the world’s first online operating system for energy management. Lucid’s software is used by the world’s leading companies and institutions to manage thousands of buildings with $500 million in annual energy bills. Based in Oakland, California, Lucid is a privately held software company.
BluePal Inc is a Sunnyvale, CA-based company in the Software and Internet sector.
Highfleet is a Baltimore, MD-based company in the Software and Internet sector.
Answers Etc. is a Fort Worth, TX-based company in the Software and Internet sector.