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You can either adapt to change, ignore it, or lead it. At Publicis Kaplan Thaler, we help our clients take the lead. For change that helps them redefine the competitive landscape, leap ahead of the competition, become part of the public consciousness, and start a movement. On July 12, 2012, Publicis New York, part of Publicis Worldwide in the USA, and the Kaplan Thaler Group, part of the Paris-based Publicis Groupe, merged to form Publicis Kaplan Thaler. The combined New York-based entity, with over 650 employees, became the U.S. flagship agency within the Publicis Worldwide Network of over 200 offices in 82 countries. The merger combined the strengths of Publicis New York’s vast global expertise with the Kaplan Thaler Group’s reputation for building iconic brands that became part of the culture. From the onset, Publicis Kaplan Thaler offered clients an entrepreneurial spirit with global scale that is idea-driven across all communications platforms. The agency is fully integrated with digital, social and technology at its core. Publicis Kaplan Thaler is led by Chairman Linda Kaplan Thaler, CEO Robin Koval, and President / Chief Creative Officer Rob Feakins.
BIGtoken believes that data privacy is a human right. BIGtoken is the first privacy focused, opt-in data marketplace where people own and monetize their data. Through a transparent platform and consumer reward system, BIGtoken offers users choice, transparency, and compensation for their anonymized data. Participating consumers earn rewards and advertisers and media companies get access to insights from compliant first-party data for marketing and media activation.
Digilant, a global programmatic media pioneer, partners with the world’s leading agencies and brands to provide customized and scalable programmatic media solutions. Powered by insightful and actionable data science, Digilant’s display, video, mobile, and social solutions are delivered through a world-class service offering. The company’s advanced technology platform, which includes a data management platform (DMP), connects brands with relevant and unique audiences by activating first party, third party and its own proprietary data. Headquartered in Boston, Digilant has offices in Barcelona, Bogota, London, Madrid, Mexico City, Milan, Monterrey, Sao Paulo, and across the U.S.
Influicity empowers the media industry with the platform to search, book, measure and collaborate with influencers on YouTube and across the social media universe. The company is redefining what it means to be in the modern day media business, with its industry-first marketplace and platform, designed for the 21st century. Influicity makes it simple and scalable for all players - marketers, media buyers, ad sales teams, productions companies, publishers, talent reps, studios, and others - to collaborate with the growing population of content creators and distributors.
Bullseye Strategy is a digital marketing agency that helps companies harness the power of digital and emerging media to acquire new customers and grow their relationships with existing customers.