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We`re an activation agency focused on inspiring purchase through seamless experiences. From online to offline, and in-store to out-of-store, our expertise reflects the lives of the connected shopper.
TAG - The Awareness Group, is a Marketing, Public Relations and Creative Media Planning Agency dedicated to securing high-profile visibility for clients, through both traditional and highly creative initiatives.
We were founded on the belief that the communications industry has changed, and that change is just the beginning of a fundamental shift in the way consumers will ultimately engage with brands. In 2007, we coined the phrase, “The Consumer is the Medium,” a philosophy which has guided our approach to the biggest challenges facing some of the world`s most influential brands including adidas Originals, Chanel, Coca-Cola, Google and TripAdvisor. Our unique thought leadership model involves identifying the core of a brand`s communication problem and deploying a creative solution in the most effective medium possible, turning creative ideas into powerful business tools. The result is a body of work which spans every medium, from traditional communications to retail environments to digital platforms and social activations, all aimed at empowering the most important medium, the audience. We have been recognized for our breakthrough communication solutions throughout the industry and been featured as the “Agency to Watch” in both AdAge`s and Creativity`s Agency A-Lists. Our work has twice won the Crème De La Crème award for the best work across the entire WPP network and most recently garnered 8 Cannes Lions in 2012, including the inaugural Grand Prix for mobile marketing.
Wochit is a video creation platform that empowers newsrooms, media companies and brands to expand audience engagement through the power of social video.
Yodle is a leader in local online marketing and has been ranked on Forbes’ list of America`s Most Promising Companies for the last four years. Yodle helps local businesses find and keep their customers in the simplest, most profitable ways imaginable. Yodle was founded in 2005 and has 50,000+ customers across 250+ industries. Yodle helps local businesses build a strong online presence. Its combination of automated technology and the support of a full service marketing team makes Yodle easy to use and saves considerable time for local business owners.