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We create connected experiences that matter.
Acne is also known as pimples, breakouts, blemishes and zits. It is a very common skin condition affecting more than 90% of all teenagers, nearly 50% of all adult women and 25% of all adults. Both males and females of all nationalities are affected by acne, making it one of the most widespread conditions in the world. From the moment we are born, our skin begins a lifelong process of shedding dead cells and producing oil. This shedding process is affected by our hormone balance, which fluctuates throughout our life. Clogged pores andpimples (i.e. acne) arise when these natural processes are disrupted by a range of factors. All acne begins with one basic lesion: the Comedo, an enlarged hair follicle plugged with oil, dead skin cells and bacteria.The Comedo is invisible to the naked eye as it lies beneath the surface of your skin waiting for the right conditions to grow into an inflamed blister. As the skin produces more oil, bacteria flourish within the Comedo. The surrounding skin becomes increasingly inflamed as white blood cells fight against the intruding bacteria. The result is a pimple.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
GlobalWide Media (GWM), a leader in data-driven digital marketing, provides premium media solutions for the world`s leading brands and agencies. We connect clients with custom audiences through direct response and brand campaigns, activating proprietary and first party data.
We create, produce and distribute premium content that drives measurable business results. That`s Contend: content with an endgame. Our current and former clients include Lexus, TEN, DirecTV, Tribune Publishing, TBS, GQ, EA Sports, Facebook, and more.