| Name | Title | Contact Details |
|---|---|---|
Michael Yudin |
Chief Platform Officer | Profile |
Norbert Tamas |
Chief Technology Officer | Profile |
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At the Pedowitz Group we help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond. TPG is at the forefront of thought leadership in this space. Our deep expertise and commitment to results begins with our people. Our consultants hold more than 200 certifications across 19 different platforms which includes Oracle Marketing Cloud (Eloqua), Marketo and salesforce.com.
We`re a fiercely independent family with the freedom to follow our curiosity wherever it may lead. As an independent agency, we get the answers that no one else can. Because of our independence, instead of stopping and saying ``what is,`` we`re able to ask ``what if?`` And since we`re 100% employee owned, our growth is intrinsically tied to yours. We`re giving people a new way to view the world with the unique perspectives from our team. From media and analytics, data science and development. Through creative and production. Our full-service agency is driven to create work that reflects the world. Work that`s impossible to ignore. But we`re more than talk. We`d love to chat. Interested in working for us? Or maybe we can work for you. Our opportunities together are impossible to ignore.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
UpSpring PR is a design-minded communications agency that serves architects, designers, product manufacturers, and real estate developers in the hospitality, commercial, and residential design industries.