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Craig Karmazin founded Good Karma Brands in 1997 with the purchase of three radio stations in Beaver Dam, Wisconsin. Shortly thereafter, he was fortunate that a number of his childhood friends decided to join him – they hosted radio shows, passed out t-shirts, sold advertising and talked sports both on and off the air (some things don’t change). This is where our story begins – Good Karma Brands began as a broadcasting company, where we learned the power of local marketing and strong community relationships. As the company grew through ESPN affiliated radio stations, we quickly became a Best Practices leader within ESPN Audio, and soon found ourselves shifting from a traditional radio company, and into a sports marketing company – finding new and unique solutions and sponsorships to activate for local advertising partners. Good Karma has expanded into new industries, including events and home solutions, and is always fueled by the desire to do things differently, align with premium brands and offer customized solutions for fans, partners and consumers. In 2015, the relationship with ESPN was expanded, as we could now offer local advertisers access to ESPN`s digital assets within our markets. A short three years later, and driven by the success of our partners and local advertisers desire for ESPN`s premium brand-safe environment, that agreement was extended to include additional markets outside of our radio footprint. Good Karma Brands continues in our expansion phase, both in broadcasting with the acquisition of WTMJ in Milwaukee, and through our ESPN digital markets throughout the country. And while we`ve been around for over 20 years, we pride ourselves on behaving much like we did back in 1997, as an entrepreneurial start-up, focused on getting results for local advertisers and having fun with our friends.
Organic is a leading marketing agency grounded in digital that successfully blends creativity with unmatched predictive intelligence. By creating and continuously testing and optimizing marketing systems, Organic helps global brands accurately predict outcomes, spot trends, identify behaviors, and create a much deeper connection with consumers. Founded in 1993, Organic has offices in New York, San Francisco, Los Angeles, Detroit and London and is part of Omnicom Group Inc. Omnicom is a leading global advertising, marketing and corporate communications company.Omnicom`s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
Originally founded in 1967, OneMagnify has evolved to become a full-service, global marketing company that combines compelling brand communications with technology solutions and actionable analytics to deliver measurable results. Through creativity and problem solving, our team powers business performance with actionable analytics and data; compelling marketing communications through brand strategy; and technology solutions. Applied individually—or fully integrated for greater impact—these three core services can amplify clients` businesses, deliver real-time results, and separate them from competitors. OneMagnify offices are located in Ann Arbor and Detroit, MI; Wilmington, DE; Charlotte, NC; Louisville, KY; Cologne, Germany; Shanghai, China; and Chennai, India.
Founded in 1979, GMR Marketing is a global, integrated, award-winning engagement marketing agency. We create provocative, passion-based experiences that connect brands and consumers around the world. We leverage passions that already run deep—sports, music, entertainment, lifestyle—to create memorable experiences and rich conversations. The outcome: measurable growth in brand consideration, adoption, and advocacy – true connections that last. Our 800+ strong global team is robust, experienced, and enthusiastic. Our work is insights-based and results-driven. And our clients include some of the world’s best-known brands, who turn to GMR for authentic consumer engagements that deliver results. GMR maintains offices in North America (Milwaukee, Charlotte, Chicago, Los Angeles, New York, San Francisco, Seattle, Toronto, Vancouver), South America (Sao Paulo, Rio de Janeiro), EMEA (London, Madrid), and Asia Pacific.
Omnichannel marketing solutions to increase customer engagement and drive profitable sales for retailers and brands.