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McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded over 100 years ago with their own platform, “Truth Well Told”, McCann is the world`s leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding agency of McCann Worldgroup a creatively driven global marketing company, part of the Interpublic Group.
The Resource Group is one of the leading companies in the Business Services sector.
Beckon is omnichannel analytics software for marketing in all its modern complexity. Our software-as-a-service platform integrates messy marketing data and delivers rich dashboards and scorecards for cross-channel marketing intelligence. Built by marketers for marketers, Beckon is the dashboard to the CMO—best-practice analytics and marketing-impact metrics right out of the box for ultra-fast time to marketing value. Beckon serves marketers who want to bring order to chaos, make data-informed optimization decisions, and tell the marketing story in terms of business impact. Find your strength in numbers with Beckon.
Grey ranks among the world`s top advertising and marketing organizations, serving one-fifth of the FORTUNE 500, in 96 countries. Under the banner of "Grey Famously Effective Since 1917," we continue to break new ground in brand experience across every platform and create lasting consumer connections. Our parent company is WPP.
GroupM is the leading global media investment management operation. It serves as the parent company to WPP`s media agencies – Maxus, MEC, MediaCom, Mindshare and Xaxis who are all global operations in their own right with leading market positions. Our primary purpose is to maximize the performance of WPP`s media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities.