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The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Health & Wellness Partners, LLC (HWP) is a medical communications company and certified women`s business enterprise. We collaborate with medical and marketing teams in the life sciences to advance the clinical conversation. Our strategic, holistic approach targets key stakeholders—eg, health care professionals, patients, and representatives—via diverse channels. HWP is engaged by clients to assist with strategy, content, implementation, and outcomes—from compound development to loss of exclusivity. Our team focuses on aligning strategy, data, message, and communication platforms to efficiently and effectively disseminate medical and marketing information. HWP is recognized as a 2020 Forbes Small Giant and 2020 Inc. Magazine Best Work Place.
Mojiva Inc. is the parent company of the mobile ad network, Mojiva, and the mobile ad serving platform, Mocean Mobile. Mojiva Inc. has a total of $35 million venture funding from Shamrock Capital Advisors, Pelion Venture Partners and Bertelsmann Digital Media Investments.
Dynata is one of the world`s leading single providers of first-party data contributed by people who opt-in to member-based panels that the company manages and maintains. With a reach that encompasses 60+ million people globally and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around this core asset to bring the voice of the individual to the entire marketing spectrum, from market research to marketing and advertising. Dynata serves nearly 6,000 market research agencies, media and advertising agencies, consulting & investment firms and healthcare and corporate customers in the North America, South America, Europe, and Asia-Pacific.
Idea Hall is a full-service branding and PR agency in Orange County that`s serious about business, as long as we don`t take ourselves too seriously. We specialize in branding, marketing, public and media relations, and most of all, integrated IDEAS! We serve business, consumer and cause-related organizations with a passion that drives results.