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Atlas Battery Limited was incorporated as a public limited Company on October 19, 1966 and its shares are listed on Karachi and Lahore Stock Exchanges in Pakistan. The Company is engaged in manufacture and sales of AGS brand, automotive and motorcycle batteries. The Company has joint venture with GS Yuasa International. Atlas Battery Limited pioneered the manufacture of dry charged Hard Rubber batteries in Pakistan. The company has always been at the vanguard of development in the automotive industry in Pakistan making great strides in the fields research and development. The brand has, over the years, earned a solid reputation as a product of latest Japanese technology with consistently high levels of performance and reliability.
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LIV Golf is a global sports league featuring individual and team competition, a 14-tournament schedule, and many of the worlds best golfers. Founded in 2021, LIV Golf League was designed to expand the game on an international level and unlock the sports true economic and societal potential. Greg Norman, Hall of Fame golfer and renowned businessman, is the leagues first and founding CEO and Commissioner. With tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf is growing and improving the game for fans and golfers alike. LIV Golf launched in 2022 as an eight-event ‘Invitational Series, while simultaneously backing The International Series as an exciting new addition to the Asian Tour. 2023 saw the inaugural LIV Golf League host 14 events around the world, from Adelaide to Chicago, Andalucía to Singapore, as well as launch the games first Team franchises, captained by some of golfs most decorated superstars. The format, respecting the historic traditions of the game, has been optimized for modern-day sports fans: 3 days, 54 holes, no cut, and a shotgun start - offering an immersive fan experience, with a faster pace of play to drive engaging storylines. In 2024, LIV Golf further expanded the reach of the League, splitting the schedule between some of the most iconic venues across Asia, Europe and the Middle East with decorated venues in the US. The full player pathway, created in partnership with the Asian Tour, also launched, with the games first ever player Promotion and Relegation and Player Transfer Window. Off the course, LIV Golf League is dedicated to enhancing the wellbeing of its communities through its ground-breaking social impact and sustainability strategy. ‘Potential, Unleashed reflects the leagues commitment to giving back and improving the world through golf.