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Headley Media generates leads for technology companies through targeted content syndication campaigns. We work in partnership with technology vendors and media agencies to deliver full-funnel and objective-based demand campaigns.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
We put people in the content and we market content. We do it by nurturing the talented people who work here and growing in ways that expand and support our core business.
We are a creatively led, digitally driven company rooted in the power of influence. We craft the stories, content and conversations that get the people talking, thinking and behaving differently.
quench is a full-service boutique agency, dedicated to engaging food and beverage consumers via modern media. We`ve build appetites for brands such as StarKist, Hershey, Turkey Hill Dairy, Herr`s, LaBatt Blue, Jarlsberg, and Ortega, just to name a few.