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Sabio is a CTV platform that is powered by App Science®, providing leading brands with the perfect balance between media, data, and technology. Our unique approach to combining mobile data, device location, and consumer behaviors provides brands with more effective targeting and greater prediction accuracy for their mobile and connected TV ad campaigns. Our team of highly experienced marketers, engineers, and data scientists are passionately innovative in everything they do, from developing our proprietary audience platform and ad server to creating and delivering stunning ads on connected TVs and mobile devices. Sabio was founded in 2014 by veterans in the mobile and TV industries and is headquartered in Los Angeles.
We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.
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Innovid is an independent CTV advertising and measurement platform for the worlds largest brands.