| Name | Title | Contact Details |
|---|---|---|
Daniel Babb |
Senior Vice President of Technology | Profile |
On June 15, 2017, xAd rebranded to GroundTruth. The rebrand reflects the company`s growing vision for what location can truly accomplish and the scale at which it can be accomplished. GroundTruth was founded on the notion that the status quo isn`t good enough. We want to challenge it every day by empowering our employees to see problems, own them and solve them. The result: a vibrant culture rooted in courage and optimism, and fueled by an ambitious resolve to be an innovator in our industry and a change-maker in our world. Since 2009, our company has grown to hundreds of employees across three continents that serve millions of consumers and marketers.
Nordis Direct is a full service direct marketing agency. Our comprehensive approach includes design, printing, and mailing of both direct marketing programs (Integrated Marketing Solutions) and invoices and statements (Time Sensitive Communications).
As the destination marketing organization of the five boroughs, we spread the love of NYC worldwide via our website, information centers, partnerships and publications. We`re here for leisure travelers, businesses and locals alike—so whether you`re planning a vacation, a conference or a career change, follow us for intel and inspiration.
When Ellen, Jimmy Fallon and Stephen Colbert spontaneously start talking about our clients…when our campaigns become both a Jeopardy! clue and a Wheel of Fortune reveal…and when SNL parodies our UPS “man in a lady wig”...we consider it both a good day and all in a day`s work. And maybe a Hump Day, too. People still wonder “What can Brown do for you?” For us, buzz is a business metric. We`ve created steady buzz around GEICO, OREO, UPS, and Walmart, to name a few. And we`ve been doing it as far back as 1969 when we penned “Virginia is for Lovers.” Work that fights invisibility, gains attention, breaks through and gets talked about — it`s what we do, and we`ve done it for 53 years.
Adello delivers exceptional accuracy in audience targeting through award-winning deep learning technology and self-improving campaigns. Adello`s real-time machine learning automatically improves campaigns. This creates deeper insight, accurate audience targeting, and exceptional results. Hundreds of advertising customers trust Adello’s self-learning campaigns to achieve their brand and direct-response goals, such as L’Oreal, Sony Music, Samsung, BMW, Warner Bros, UBS, and Ikea. Adello has offices across Europe, North America, and Asia. Adello`s proprietary technology has won multiple awards, including: Venture Leader China (2015), Technavio Global Top 16 Big Data Companies (2014), Gartner’s Cool Vendor in Infrastructure (2012), Top100 Startup Winner (2012 and 2013) and CRN Big Data 100 (2012).