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PocketMath was started in 2011 by three friends who met nearly a decade past while students at the University of Texas at Austin. Eric, JD, and Casey came together to solve a need recognized in the digital advertising space. After many iterations, a year (or two!), several prototypes, and countless meetings, PocketMath was born as a mobile demand-side platform (DSP) to bid for mobile app and web inventory in real-time (RTB). You can find PocketMath all around the world. Click here to see where!
Wire Stone is an independent marketing agency that transforms observation into insight, data into decisions, and ideas into action.
The #1 Platform for Businesses to Grow, Engage and Retain their Customer Base
Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen`s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry`s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world`s population.
OpenAP enables unified, consistent audiences within premium TV content at massive reach and scale. Founded by a consortium of television publishers and operated by a leading, neutral third-party auditor, OpenAP delivers cross-publisher targeting and independent posting for advanced audiences.