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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Dye Van Mol and Lawrence is one of the leading companies in the Business Services sector.
We know how to craft the right message. What’s more, we know how to deliver it at the right time to the right people. The concept is simple, but the science behind it is incredibly complex. We’ve dedicated countless hours to making our processes perfect. The result of our work, simply put, is results that matter. When clients succeed, we do. That goes beyond customer experience. It’s a partnership.
Hargrove is a renowned creator of face-to-face experiential environments. We have a passion for telling our client’s story visually—we create world-class experiences. We are a national general services contractor for trade shows, a full-service event and production company as well as a designer and fabricator of custom and rental exhibits. Our range of products and services means we can deliver customized solutions to each of our valued clients. Our company is built on a legacy of providing extraordinary quality and remarkable service. Our culture is based on the belief that our clients’ success is our top priority. Personalized service and show-stopping creativity have become the hallmark of our business. We are called upon to create an endless variety of events including global meetings, international trade shows and conventions, multi-show exhibit programs, corporate events, galas, mobile and experiential marketing programs, exhibit rentals, outdoor events and much more. We are the largest woman-owned business in our industry and a member of the Inc. 500/5000 list.
The worlds only full-service B2B SaaS marketing agency. Drive exponential revenue growth software company. From a fractional CMO, to inbound, to outbound.