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From its headquarters in Silicon Valley and offices in capitals around the world, Centric Software develops technologies for the most prestigious names in fashion, retail, footwear, outdoor, luxury and consumer goods. Its flagship product lifecycle management (PLM) platform, Centric 8, delivers enterprise-class promotional planning, product development, sourcing, business planning, quality and collection management functionality, tailored to fast-moving consumer industries. Centric SMB packages provide small businesses with extensive PLM solutions, based on innovative technology and key industry learnings. Centric Software has received multiple industry awards, including the Frost & Sullivan Global Product Differentiation Excellence Award in Retail, Fashion and Apparel PLM. Red Herring named Centric in its Top 100 Global list in 2013 and 2015.
ObservePoint provides the market-leading enterprise Data Quality Assurance Platform that maximizes return on marketing technology by thoroughly identifying, analyzing, and testing javascript-based technologies deployed on web sites. The largest organizations around the world leverage ObservePoint technology to improve data quality, provide transparency into data collection methods, monitor and systematically protect vital business metrics. ObservePoint`s Data Quality Assurance Platform helps your team make better decisions off of better data. Audits are cloud-based technology that allows digital marketers to perform large-scale scans of entire online properties to assess the quality of data in third-party marketing tools. Audits identify advertising, analytics, tag management, personalization, and many other third-party technology integrations which can be impacted by data loss, data inflation, and data corruption. Simulations provide real-time metrics protection on critical web site content: purchase funnels, advertising inventory, high-traffic landing pages, and conversion tracking tags. Simulations frequently test the technology behind this critical content to protect business metrics as well as user experience. Tag Debugger is a free extension for Google Chrome that exposes data that is sent behind-the-scenes for the purpose of in-context tag debugging. Debugger clearly identifies which technologies are collecting data and exposes the data transaction.
The Company`s core product Platform³, launched in early 2014, is a consumer-to-consumer content marketing, data mining, loyalty and rewards platform used by brands to engage consumers on the web or mobile phone through digital and social channels. Platform³ enables brands to facilitate the distribution of relevant brand content through friend-to-friend sharing via social media. Platform³ collects and analyzes data to determine which consumers are most valuable to a brand based on their level of social media brand engagement. The platform also incentivizes and rewards consumers for sharing brand content on their personal social channels. Customers access Platform³ through a cloud-based subscription service. 3 Tier Logic has provided marketing technology solutions to Abercrombie & Fitch, Anthony Robbins, Best Buy, Hollister, Ivanhoe Cambridge, MGM Resorts International, Maestro Dobel Tequila, Monster Beverage Corporation, Oakley, Pennsylvania Real Estate Investment Trust, Ralph Lauren, Red Bull, St. Louis Rams, Universal Music, US Performing Arts Camps, and dozens of other companies.
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