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BFY Holdings is comprised of Medora Snacks, LLC, which was founded in 2008 and is based in Middletown, NY, and Ideal Snacks Holding Corporation, which was founded in 1997 and is based in Liberty, NY. Medora’s primary brand, PopCorners®, is a high growth, better-for-you popped corn snack with a strong track record in the club and grocery segments within the U.S. and Canada and a presence in over 50 countries worldwide. Medora currently offers PopCorners®, PopCorners Whole Grain®, PopCrinkles®, and popped bean chips, and has a number of new products under development. Ideal is a contract manufacturer that produces popped snacks for branded CPG and retail customers. BFY’s mission is to become a global, diversified, better-for-you snack company, directly addressing the growing consumer trends toward healthier living and eating.
In 1921, 320 dairy farmers met in St. Paul, Minnesota, to form the Minnesota Cooperative Creameries Association. Their idea was simple—join together to effectively market and distribute members dairy production across the country. From there, we quickly set our sights on growth. Just eight years after establishing our butter marketing organization, we expanded into the ag services and feed businesses. Our international journey kicked off 52 years later, as we began relaying the lessons we had learned to support local agriculture in developing nations around the world. Those efforts have also helped us expand our commercial business beyond the borders of the United States. Today, our four businesses give us a farm-to-fork view of agriculture. Pair this with our farmer ownership and we are uniquely qualified to fulfill our purpose of feeding human progress around the world, while always delivering on our responsibility to member-owners through our core values. We are united in a common cause, committed to excellence and inspired by our place in the world—but there are no shortcuts. We have never lost sight of the value of a hard days work.
Vital Essentials® has been the leader in RAW pet nutrition since 1968. The family-owned company, located in Green Bay, WI, produces high quality RAW frozen and freeze-dried pet food, snacks and treats. Locally sourced from America`s heartland, Vital Essentials® uses only USDA certified and inspected animal protein. Rest assured that no foreign ingredients go into any Vital Essentials products.
Nature`s Fynd is a Chicago-based food company creating versatile alternative proteins to nourish the world`s growing population while nurturing the planet. Born out of research conducted for NASA on microbes in Yellowstone National Park, the company`s breakthrough technology produces Fy™. Fy is a new-to-the-world, nutritional fungi protein that only uses a fraction of the resources required by traditional agriculture. We use Fy to make delicious, nutritious, and sustainable meat and dairy alternatives.