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Ficstar Software is a Toronto, ON-based company in the Software and Internet sector.
Founded in 2008 by CEO Sam Barnett, Struq is the leading Cross Device Retargeting and ad personalization platform. Struq enables e-commerce businesses to increase their sales through highly-targeted, personalized remarketing and prospecting ad campaigns across display, video, social media and mobile channels. Struq’s industry-leading Cross Device Retargeting technology allows retailers to re-find 40-60% of their users on another device with 100% accuracy. Building up a holistic picture of a user and serving them fully personalized ads across all devices allows for the maximization of sales and conversions. Struq works with 350 of the world’s largest brands across 19 territories, including Topshop, Levi’s, Uniqlo, Esprit, Debenhams, Tesco Direct, Hotels.com and easyJet. We are a truly global company, with offices in London, New York, Brazil and Turkey.
OptiMine’s digital ad measurement and optimization platform helps advertisers maximize display and paid search financial performance. Its unique, cross-channel analytics break the cookie barrier, setting a new standard in digital advertising measurement and optimization. OptiMine leverages atomic-level, predictive modeling and unique Value Per Impression (VPI) methodology to measure the cross-channel value of ads—across all devices. With OptiMine, each individual paid search and display ad bid or buy recommendation is geared toward maximizing performance of the financial goal set by the advertiser. When optimizing both display and paid search channels together, OptiMine consistently drives financial increases of 35% or more. OptiMine Software was founded by experienced software executives, with half a century of experience in using predictive analytics and data mining to improve marketing performance. The company is headquartered in St. Paul, Minnesota, and backed by Hummer Winblad Venture Partners of San Francisco, California and Calumet Venture Fund of Madison, Wisconsin.
Summit Software is a Durango, CO-based company in the Software and Internet sector.
eCredit by Cortera is a Quincy, MA-based company in the Software and Internet sector.