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Founded in 1979, Makovsky is one of the nation`s largest independent integrated communications firms. The firm attributes its success to its original vision: that the Power of Specialized Thinking is the best way to build reputation, sales and fair valuation for a client. Based in New York City and Washington, D.C., Makovsky is a founding member of IPREX.
J.R. Thompson Company was founded in 1974 by CEO John R. Thompson. With a staff of four, the company focused on providing advertising production services for its automotive aftermarket, marine and industrial clients. Today, J.R. Thompson Company is a team of 60 creative marketing professionals, serving a diverse range of needs and providing a broad range of creative marketing services. We've spent years building our team, developing our services and perfecting a business model that capitalizes on our in-house capabilities. The result is a truly unique, self-sufficient company that is staffed, structured and geared for speed and efficiency.
PulsePoint is the leading global authority in programmatic health technology. With the most intelligent health-centered view of the customer, PulsePoint has pioneered radical health personalization™, accelerating the discovery and activation of patients and providers for real world outcomes, while helping publishers increase yield through actionable insights. PulsePoints core competencies include proprietary data capabilities, natural language processing, and reach across digital devices. On the strength of these capabilities, PulsePoint manages a successful programmatic exchange and content marketing distribution platform for all industry verticals. Story is PulsePoints content marketing platform designed to extend reach across premium social, native, and content discovery channels, as well as optimize content creative based on campaign KPIs to help maximize engagement and deliver ROI. Story leverages PulsePoints expertise in running a technologically sophisticated exchange, which uses AI and machine learning to iteratively learn from data to continuously update algorithms for maximum performance.
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Gamut serves publishers and agencies, programmatically and direct — by aligning planning, research, inventory, and execution into a single Smart Service™ offering. At Gamut, we identify areas of our client`s business ripe for automation, and insert the best programmatic solution to complement and inform their entire strategy. And when a direct plan is most effective, our account planning and operations teams use their experience and relationships to execute with optimal effectiveness.