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In 2016, we took a good, hard look at the healthcare industry. We realized that while it`s a big, important business, it can feel like a dark and complex place for everyday people. So we brought together the brightest minds in the industry and together we created Bright Health. A new, brighter approach to healthcare, built for individuals. One that is easy to manage, personalized and more affordable, giving people the quality care they deserve. Through our exclusive care partnerships with leading health systems in local communities we are reshaping how people and physicians achieve better health together. Today, Bright Health is tripling its footprint in 2019 to offer a variety of health insurance plans to more individuals. Our team of empathetic and optimistic leaders are blazing a trail through a dark industry to help individuals feel brighter. Our leadership includes some of the brightest minds in the business, including: Bright Health co-founders Bob Sheehy, former CEO of UnitedHealthcare; Kyle Rolfing, co-founder and former CEO of Definity Health and RedBrick Health; and Tom Valdivia, MD, MS, former chief health consumer officer of Definity Health.
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