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We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.
What is OTT? Premion provides advertisers the opportunity to place ads alongside long-form & live streaming content across highest rated branded networks!
Harrison and Star is a full-service, global healthcare marketing agency focused on developing strategic, cross-channel promotional campaigns that target medical specialists. Our team of more than 350 professionals (many with advanced degrees in science and medicine) possesses a rare blend of scientific knowledge and cutting-edge marketing capabilities. Working with the worlds leading pharmaceutical and biotechnology companies, we specialize in translating complex scientific concepts and clinical data into impactful communications for healthcare professionals and patients.
Takumi is an industry leading Influencer Marketing platform that makes it effortless for brands to work at scale on Instagram campaigns.
CloudTags creates omnichannel customers. We engage shoppers digitally in-store to increase identification prior to checkout. Showing the right content in the right context in the store, our experiences allow shoppers to build digital collections of products they’re considering. In doing this, they create rich intent data. After leaving the store, our advanced predictive models use this data to increase customer engagement and sales. Based on our clients’ objectives, we can drive purchases online or drive customers back to the store.