| Name | Title | Contact Details |
|---|---|---|
Jeremy Moskowitz |
CTO Endpoint Products at Netwrix (PolicyPak and Endpoint Protector) | Profile |
Gerrit Lansing |
Chief Security Officer | Profile |
Tracking First is a data governance and data quality assurance company, assisting marketing teams. We focus on eliminating gaps in team communication that lead to inaccurate campaign reporting. From a Marketer-level view, analytics code tracking appears to be a swarm of opaque connections. Yet for all its complexity, there are only four ways to break campaign reporting. Hence there are four things a team must check before each campaign launch: code composition, code classification, link assembly, and data capture.
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