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Causal IQ is a programmatic solutions provider staffed with digital marketing experts that don`t leave anything to chance. We create strategies that align with your vertical, target audience, and campaign goals to keep customers moving through the purchase funnel.
TargetX has served as an innovative force in the field of higher education, helping colleges and universities customize and implement effective and innovative technology solutions. A leading CRM company, TargetX provides a campuswide solution to help colleges build relationships and forge lifelong communications with their most important constituencies, including prospective students, current students, alumni and potential donors. The company`s CRM is built on the powerful development platform of Salesforce.com” the worldwide leader in customer relationship management and a pioneer in cloud computing. With its 19-year reputation for innovative technology and industry expertise, TargetX has become one of the most trusted CRM providers in higher education.
PulsePoint is the leading global authority in programmatic health technology. With the most intelligent health-centered view of the customer, PulsePoint has pioneered radical health personalization™, accelerating the discovery and activation of patients and providers for real world outcomes, while helping publishers increase yield through actionable insights. PulsePoints core competencies include proprietary data capabilities, natural language processing, and reach across digital devices. On the strength of these capabilities, PulsePoint manages a successful programmatic exchange and content marketing distribution platform for all industry verticals. Story is PulsePoints content marketing platform designed to extend reach across premium social, native, and content discovery channels, as well as optimize content creative based on campaign KPIs to help maximize engagement and deliver ROI. Story leverages PulsePoints expertise in running a technologically sophisticated exchange, which uses AI and machine learning to iteratively learn from data to continuously update algorithms for maximum performance.
BIGtoken believes that data privacy is a human right. BIGtoken is the first privacy focused, opt-in data marketplace where people own and monetize their data. Through a transparent platform and consumer reward system, BIGtoken offers users choice, transparency, and compensation for their anonymized data. Participating consumers earn rewards and advertisers and media companies get access to insights from compliant first-party data for marketing and media activation.
Recognized as the #1 Performance Network Worldwide since 2015, Perform[cb] is a distinguished leader within the performance marketing industry. Founded as Clickbooth in 2002, Perform[cb] experienced exponential organic growth allowing the company to complete a series of strategic acquisitions; each providing unique performance-based solutions for modern marketers and affiliate partners. Our Think Bigger vision is of a future in which all marketers are empowered to maximize the ROI of their marketing dollars by paying only for customers acquired. Uniquely positioned to lead this space based on brand trust, team experience, compliance best practices, and technological innovation, Perform[cb] offers strategic plans tailored to meet our clients specific marketing goals – all while only paying for new customers vs. simply impressions or clicks. We are the pioneers of performance marketing, and our Network has been voted the #1 CPA Network in the world for six years running. With the strictest compliance and brand protection standards in the industry, we operate with integrity and hold ourselves and our clients to the highest standards. We create decisive winners, don`t let it be close, and work relentlessly to find alignment across our teams.