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Branch links pass referring and contextual data through install, allowing you to customize the whole app experience depending on where your users come from. Mobile app marketplaces have been a major roadblock for marketers and developers. Upon first install, users are greeted with the same generic welcome page and onboarding flow. Would not it be nice to pass data through the install, customize the install experience, and track downloads on all organic growth channels? Welcome, Branch Metrics.
Campana Systems Inc. was founded in 1988 by Grant Roberts and Brad Bell, both graduates of the University of Waterloo. Roberts and Bell opened for business in a small office on Victoria Street in Kitchener, Ontario in 1988. Jim Hardy, a University of Guelph graduate, joined the team in 1990 as Development Manager and third owner. From the beginning, Roberts, Bell and Hardy emphasized service, excellence and long-term customer relationships. Today, Campana employs more than 100 people in Canada, Australia and New Zealand and consists of two focused divisions, offering two leading products suites:
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