Responsibilities
• Brand - Own and held responsible for MakerBot`s brand
• Define marketing strategies to support the company`s overall strategies and objectives
• Develop and oversee day-to-day implementation of the overall marketing messaging, creative and PR
• Lead MakerBot`s performance marketing activities for e-comm and lead generation
• Steer the creative direction of the brand and overall messaging for the company
• Plan and execute marketing functions and operations - product messaging development, branding, communications etc.
• Build a highly efficient team of marketing professionals
• Create a solid network of strategic partnerships
Requirements
• Proven experience as chief marketing officer or similar role
• 5+ years of senior marketing management experience
• Experience with brand management
• A leader with both creative and analytical capabilities
• Experience with performance and digital marketing
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
• Solid understanding of market research and data analysis methods
• Outstanding communication (written and verbal) and interpersonal abilities
• BSc/BA in business administration, marketing, communications or relevant field; MSc/MBA will be a plus
MakerBot Industries
Downtown Brooklyn
Responsibilities
• Brand - Own and held responsible for MakerBot`s brand
• Define marketing strategies to support the company`s overall strategies and objectives
• Develop and oversee day-to-day implementation of the overall marketing messaging, creative and PR
• Lead MakerBot`s performance marketing activities for e-comm and lead generation
• Steer the creative direction ...
Responsibilities
• Brand - Own and held responsible for MakerBot`s brand
• Define marketing strategies to support the company`s overall strategies and objectives
• Develop and oversee day-to-day implementation of the overall marketing messaging, creative and PR
• Lead MakerBot`s performance marketing activities for e-comm and lead generation
• Steer the creative direction of the brand and overall messaging for the company
• Plan and execute marketing functions and operations - product messaging development, branding, communications etc.
• Build a highly efficient team of marketing professionals
• Create a solid network of strategic partnerships
Requirements
• Proven experience as chief marketing officer or similar role
• 5+ years of senior marketing management experience
• Experience with brand management
• A leader with both creative and analytical capabilities
• Experience with performance and digital marketing
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
• Solid understanding of market research and data analysis methods
• Outstanding communication (written and verbal) and interpersonal abilities
• BSc/BA in business administration, marketing, communications or relevant field; MSc/MBA will be a plus