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Every purpose-driven brand has a story worth sharing. Storykind ensures your message reaches the right audience, at the right time, and in the right way. We turn inertia into action and audiences into advocates—growing your brand for a better, kinder world. Contact us at hello@storykind.com.
Greater Iowa Credit Union (GICU) is a member-owned financial cooperative established in June 1932 by a group of Iowa State University employees. It has grown to serve over 36,000 members across a 33-county area in Central and Western Iowa, managing assets between $624 million and $667 million. GICU is federally insured and state-chartered, emphasizing its commitment to the financial well-being of its members and the communities it serves. GICU offers a range of financial services typical of credit unions, including banking services like checking and savings accounts, loans for personal, auto, and business needs, and possibly investment services. The credit union operates nine branch locations in cities such as Ames, Ankeny, and Des Moines, providing localized service. GICU is also dedicated to community engagement, having received recognition as the Best Credit Union in Crawford County and Story County multiple times.
Club Car Wash is a family-owned express car wash company based in Missouri. Founded in 2006 as Tiger Express Wash, it rebranded to Club Car Wash in 2019. The company has rapidly expanded to become one of the largest car wash chains in the Central United States, with over 213 locations and plans for 56 more by 2025. The company specializes in fast and convenient vehicle cleaning services, including exterior washes with advanced technology and various interior cleaning options. They offer membership and subscription plans for regular customers, as well as additional detailing services at select locations. Club Car Wash has grown through both organic development and acquisitions, enhancing its service offerings and geographic reach across multiple states. Their marketing focuses on quality, speed, and customer experience, catering to a diverse customer base that includes daily commuters and fleet operators.
Koto Studio is a creative agency based in London, incorporated in 2014. The company specializes in bridging the gap between design education and professional practice, serving as a digital hub for brand education. They offer a collection of e-books and resources aimed at enhancing brand understanding and development. Koto Studio focuses on designing meaningful and scalable motion systems that enhance branding by guiding attention and building memory. The studio provides brand and digital work, collaborating with various companies, particularly in the gaming industry. They create comprehensive branding experiences that shape how audiences feel and engage with brands. Notable projects include a campaign for Microsoft celebrating its 50th anniversary, showcasing their ability to work with impactful clients across different sectors. Koto Studio is committed to innovation and social responsibility, reflecting awareness of broader social and environmental issues in their branding strategies.