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Spongecell is an award-winning advertising technology company that transforms standard ads into dynamic, interactive ad experiences that run anywhere on the web. Spongecell`s data-driven ad solutions help brand advertisers and their creative and media agencies deliver more effective video and display campaigns and better analyze consumer engagement. An independent, privately owned company, Spongecell is headquartered in New York City and has offices across the United States and Europe.
Material is a radical collaboration of the top research and analytics firms seamlessly paired with the most creative and strategic marketing agencies, all with the shared mission of igniting growth for the world`s top B2B and B2C brands, from Fortune 500 companies to disruptive start-ups.
IPG DXTRA, part of Interpublic Group, is a global collective of 27 marketing-specialty brands and more than 7,000 employees, anchored across Weber Shandwick, Golin, Octagon, Jack Morton and FutureBrand. IPG DXTRA companies bring together unique combinations of in-demand skills and expertise for clients, including experiential, public relations, sponsorships, innovation, brand, influencer, digital, social and analytics in categories as diverse as sports, healthcare, entertainment, CPG, luxury, technology and financial services.
Matter is a Brand Elevation Agency unifying PR, creative services, digital marketing and strategy into content-rich communications campaigns that inspire action and build value. Founded in 2003, with offices across North America, Matter works with the world`s most innovative companies across healthcare, high-technology, consumer technology, professional services and consumer markets.
Founded in 2000, Visible World is the leading provider of targeted television advertising solutions in America. The company’s suite of products and services makes it easy to produce, target and measure TV ads that are more relevant for viewers and more effective for advertisers, making advertising inventory more valuable. For more than 10 years we have been developing technology that makes TV advertising more efficient and effective—we’ve been awarded 24 U.S. patents to date for technology we developed ourselves, and more are on the way. But we’re not just doing R&D. Visible World has been successfully delivering targeted TV ads at the DMA, cable zone and household levels across the U.S. for nearly a decade. Today, Visible World empowers more than 300 advertisers to deliver more targeted, effective and accountable local TV ad campaigns to consumers in approximately 80% of U.S. cable homes.