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True Religion which is headquartered in California, was founded in 2002 by Jeffrey Lubell with the intention of redefining premium denim through an emphasis on fit, quality and style. Over a decade later, while the brand has evolved within the marketplace, it remains committed to achieving excellence in authentic American-made, superior-fitting denim with a trendsetting appeal for today’s consumer. A pioneer in the premium denim market, True Religion has become synonymous with modern and distinctive product designs that stand for exceptional fit and styling details. The development of the brand’s products from concept through manufacturing is engineered to be not only fashionable but durable as well. As a result, True Religion has succeeded in becoming an innovator in exceptional lifestyle branding and a global leader in premium denim and casual sportswear across divisions for men, women and children. True Religion manufactures and markets denim and denim-related sportswear, selling through a diversified network of retail, ecommerce, wholesale and licensing channels worldwide. As of March 21, 2013, the Company operated 124 stores in the U.S. and 31 international stores. After going public in 2003, it was announced on May 10, 2013 that True Religion had entered into a definitive merger agreement with TowerBrook Capital Partners, in a transaction valued at approximately $835 million.
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We started Charlotte Russe to put a spotlight on trendsetting women with our first store in 1975. It was all about major trends at value-oriented prices for young-minded fashionistas, eager to express themselves through personal style. Fast forward to today; our first store in Carlsbad, California has multiplied to over 500 stores across the U.S. & Puerto Rico, as well as thousands of phone screens through our website & app!