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Founded in 2005, BuzzLogic is the leading advertising platform for isolating audiences engaged in specific blog conversations online, enabling brands to influence users during the critical consideration and preference phases of the purchase cycle. The BuzzLogic Conversation Ad Targeting platform uses advanced content and social analysis to target ads to more than 78 million monthly unique blog readers, layering in third party audience data to drive maximum effectiveness. Learn more at www.buzzlogic.com.
Proclivity enables online retailers to execute revenue-generating, direct marketing campaigns based on their customer's individual valuations and forecasted willingness to buy. Proclivity accomplishes this by gathering all of a retailer's consumer data into its unique Consumer Behavior Bank, scoring each consumer and generating individual valuations by product. Marketers can use this information to easily create and launch highly targeted campaigns through the consumer's preferred channels, with success metrics in excess of 20% revenue lift and 300% ROI. The Proclivity platform also helps retailers retain existing customers and acquire new ones. For more information, visit www.ProclivitySystems.com.
Paperless Post is an e-commerce company focusing on design-driven online and printed stationery, including greetings, invitations, birth announcements, wedding suites, and custom stationery.
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