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Applegarth Consultative Services

DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.

Asahi Kasei

The Asahi Kasei Group contributes to life and living for people around the world. Since its foundation in 1922 with ammonia and cellulose fiber business, Asahi Kasei has consistently grown through the proactive transformation of its business portfolio to meet the evolving needs of every age. With more than 48,000 employees around the world, the company contributes to sustainable society by providing solutions to the worlds challenges through its three business sectors of Material, Homes, and Health Care.

United Community

Since 1950, United Community has been dedicated to providing best-in-class service to our customers as the foundation of every relationship. Were proud to have won several awards for our service. In eight of the last ten years, J.D. Power ranked United highest in customer satisfaction with retail banking in the Southeast. Forbes included United in its inaugural list of the Worlds Best Banks in 2019, and again in 2020, 2022 and 2023. We were also recognized on the Forbes 2020 list of the 100 Best Banks in America for the seventh consecutive year. We received five Greenwich Excellence Awards in 2019 for excellence in Small Business Banking and Middle Market Banking, including a national award for Overall Satisfaction in Small Business Banking. Were honored to be recognized as a great place to work, too. In 2020, we were designated one of the Top Workplaces in South Carolina (Greenville Business Magazine) and Atlanta (Atlanta Journal-Constitution). With more than 200 banking locations throughout Alabama, Georgia, North Carolina, South Carolina, Tennessee, and Florida, we provide a full range of consumer and commercial banking products to fit your unique needs. If you want a better banking experience, visit your local United Community today and allow our team to deliver the personal attention you deserve. Visit ucbi.com to learn more about the products and services we offer. Before engaging with our online community (including our social media channels), please refer to our Community Guidelines: ucbi.com/social-media The social media policy covers acceptable use by the public and our employees in conjunction with our Privacy Policy: ucbi.com/privacy-policy Equal Housing Lender | Member FDIC.