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Integrate is a marketing technology provider of Demand Orchestration Software, enabling marketers to automate top-of-funnel demand marketing efforts, enabling marketers to: • Engage potential prospects wherever they go for information, without relying solely on unsolicited inbound inquiries • More efficiently manage relationships with lead- and prospect-data sources and channels from contract to ongoing fulfillment • Effectively manage, track and optimize top-funnel demand gen campaigns for predictable demand generation outcomes • Generate leads at both the contact and account levels using advanced tools and targeting (target account lists, predictive models, segments, activity data, lead scores, etc.) • Automate lead data processing, validation and enhancement to ensure quality and marketability • Ensure that leads are efficiently processed and integrated into marketing automation and CRM • Correlate top-funnel activities to mid- and low-funnel conversions to make more informed demand generation investments • Work with existing systems and data sources to create a more holistic demand marketing engine
IOvations is a Burlington, MA-based company in the Software and Internet sector.
Maximize revenue by streamlining the entire revenue life cycle. Break down tool and team silos to understand the biggest opportunities and threats to generate pipeline, and acquire, expand, and retain customers. While automating non-revenue generating activities to dramatically increase team productivity and customer outcomes. Innovative companies like Zendesk, Redis, Delphix, Seclore, and Entrust trust Falkon to make their forecast a reality. With Falkon, customers see an increase in pipeline generated and net revenue retention. Hitting their revenue targets within 3% of accuracy.