| Name | Title | Contact Details |
|---|---|---|
Steve Callan |
Senior Vice President and Director of Technology | Profile |
Joe Dacey |
Senior Vice President of Information Technology | Profile |
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Manta is the place for small business. Born as an online directory, we help businesses stand out, join forces and get smarter. Optimized for the mobile consumer, Manta has become the most highly trafficked destination to find great services and unique products from local businesses everywhere. Become one of the 30,000 business owners who will join Manta this month to get visible and gain one-on-one insights from other business owners at www.manta.com.
The Huntzinger Management Group (HMG) Focuses On Preparing Our Clients for the Future By Providing Practical, Executable Strategies And Plans. We are a healthcare management/consulting firm advising performance-minded healthcare delivery systems on issues of strategy, organization, operations, and IT. HMG conducts detailed assessments, recommends strategies for both immediate and sustained periods, and provides executable implementation plans to bridge the gaps between functionality and processes resulting in real, measurable organizational results.
We are a global, digitally led creative agency focused on building brands that connect to and draw momentum from the culture that shapes consumers` lives. These are the culturally connected brands. Culturally connected brands outperform their categories. They don`t interrupt culture, they make it. And they connect to consumers` hearts and minds, forging a relationship that is both valued and valuable to everyone. We do it by creating a belief-ready idea: an idea that so closely aligns with consumers` values, needs and beliefs – right now, today – that it makes the brand instantly relevant and instantly appealing. We can do this with our brands because our thinking is fueled by a unique intelligence engine that analyzes and distills generational culture into actionable knowledge – in the right now and in the long term. And because we`ve reimagined how agencies deliver all kinds of content, we connect brands to culture with an agility and quality that delivers step-change results.
Mixpo enables advertisers and publishers to build, deliver, and measure ad campaigns across display and social. Mixpo boosts the performance of social ad campaigns by connecting the channels, campaign components, and between campaigns themselves. Through these critical campaign connections Mixpo enables better measurement, bid optimization, retargeting, and lookalike targeting. In 2014 and 2013, Mixpo was selected by Forbes as one of America`s Most Promising Companies.