| Name | Title | Contact Details |
|---|---|---|
Steve Callan |
Senior Vice President and Director of Technology | Profile |
Joe Dacey |
Senior Vice President of Information Technology | Profile |
The beginning of every great brand is a great story. We want your brand to speak to an audience on a personal level. We do this by creating a solid strategic foundation that withstands threats of competition and extends its reach across a wide range of audiences. In essence, we aim to create connections. Our work is evaluated not by its design aesthetic but rather how effective it is in clearly and succinctly addressing our clients` communications concerns by providing a solution with unparalleled laser-focus.
KBM Group is one of the leading companies in the Business Services sector.
Franklin Networks, based in Franklin, TN, creates quality content that builds brands to meet the interests of key target markets. We provide consistent content and an engaging experience allowing us to partner with top-notch advertising agencies and develop brand loyalty.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
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