| Name | Title | Contact Details |
|---|---|---|
Steve Callan |
Senior Vice President and Director of Technology | Profile |
Joe Dacey |
Senior Vice President of Information Technology | Profile |
Right Media LLC is one of the leading companies in the Business Services sector.
Branchr was established in 2009 to offer simple, CPC-based display advertising
Placemedia is a programmatic television advertising exchange. In partnership with numerous MVPDs and programmers, placemedia improves monetization of unsold or undersold ad inventory. Through ad inventory aggregation and set top box data, we deliver better targeting, thereby enhancing the value of ad inventory for our media partners. Placemedia`s sales and business operations are based in New York City with our Technology Group located in Salt Lake City.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
RF|Binder is a full-service public relations and integrated communications firm headquartered in New York, with an office in Boston and bureaus in Chicago, Los Angeles, Oklahoma City and South Florida. The firm works in four primary industries: food and beverage, health and wellness, education and financial services. RF|Binder was a subsidiary of the Ruder Finn Group in 2001 and today is an independent company.