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You can either adapt to change, ignore it, or lead it. At Publicis Kaplan Thaler, we help our clients take the lead. For change that helps them redefine the competitive landscape, leap ahead of the competition, become part of the public consciousness, and start a movement. On July 12, 2012, Publicis New York, part of Publicis Worldwide in the USA, and the Kaplan Thaler Group, part of the Paris-based Publicis Groupe, merged to form Publicis Kaplan Thaler. The combined New York-based entity, with over 650 employees, became the U.S. flagship agency within the Publicis Worldwide Network of over 200 offices in 82 countries. The merger combined the strengths of Publicis New York’s vast global expertise with the Kaplan Thaler Group’s reputation for building iconic brands that became part of the culture. From the onset, Publicis Kaplan Thaler offered clients an entrepreneurial spirit with global scale that is idea-driven across all communications platforms. The agency is fully integrated with digital, social and technology at its core. Publicis Kaplan Thaler is led by Chairman Linda Kaplan Thaler, CEO Robin Koval, and President / Chief Creative Officer Rob Feakins.
Next Practices Group is an ecosystem of creative problem solvers and emerging technologies. We work together to unlock organizations and their growth opportunities.
American Marketing Association is the essential professional community for marketers. Become an AMA member today.
The RevJet Ad Experience Platform is the first comprehensive enterprise platform that orchestrates meaningful, personalized ad creative experiences at scale. With RevJet, marketers manage ad experiences across every media channel. RevJet was purpose-built to power every marketing creative use case including DCO, personalization, audience management, workflow, approvals, creative performance visualization, experimentation, and self-optimizing performance competitions.
As the established global expert in market research data and services, Research Now optimizes your market research and decision-making to drive business results. We conduct rigorous consumer and B2B data collection and provide robust panel sampling via a variety of methods. We also provide expertise that includes such services as sample selection optimization, survey creation, and data visualization. Founded in 1999, we were a pioneer in originating online data sampling and created the first B2B panel, and continuously explore new ways to make you and your market research more effective. With more than 3,000 clients around the world, over 11 million panelists in more than 40 countries, and more than 20 offices around the globe, Research Now has extensive knowledge and capabilities to improve market research performance. We are dedicated to being the most trusted provider of comprehensive solutions and services to meet a range of market research needs and to drive powerful insights and competitive business advantage for our partners and clients.