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Started with nothing more than a vision and an entrepreneurial spirit, AmeriLux International was formed in May 2004. AmeriLux is a value-adding distributor of multiwall and corrugated polycarbonate sheet products, PVC sheet and liner panels, and steel coil. Headquartered in De Pere, Wisconsin, AmeriLux sources and distributes materials from and to companies around the world. It is by building and maintaining strategic, win-win partnerships with vendors, customers, and employees that AmeriLux is able to profitably – and sustainably – grow its business. With an emphasis on customer service and support, AmeriLux International seeks to provide its customers with creative, cost-effective solutions to their unique challenges. This solutions-focused mentality has driven facility expansions and key equipment investments, enabling AmeriLux to provide a variety of fabrication services, component assembly, and turn-key manufacturing solutions. Strongly committed to educating the architectural, building, and construction communities on the benefits of using its products, AmeriLux International provides distance learning courses, webinars, and in-person presentations whereby continuing education units can be earned. These online educational programs are free, one-hour-long programs that focus on topics such as energy efficiency, polycarbonate glazing solutions, and sustainable design. This has led to a greater grass roots demand for their products. To reduce lead times and improve on-time delivery with key customers, AmeriLux International started AmeriLux Transportation — a trucking company with its own drivers and equipment — in June 2012. AmeriLux Transportation is a direct delivery carrier and regularly operates in the US. With the recent formation of AmeriLux Logistics, AmeriLux now has access to a network of qualified carriers and a wide range of freight shipping services - yet another offering to better serve the marketplace!
Wellabe is a U.S.-based insurance provider with a rich history dating back to 1929. Originally founded as American Republic Insurance Company, it rebranded in 2023 following a merger of six subsidiaries under American Enterprise Group, Inc. The name "Wellabe" reflects its commitment to reliability and long-term customer support. The company specializes in health and financial protection solutions, offering a range of insurance products. These include Medicare Supplement insurance, Hospital Indemnity coverage, Preneed Insurance for funeral expenses, Short-term Care Insurance, and Final Expense Life Insurance. Wellabe also partners with organizations like Start Hearing®, VSP® Individual Vision Plans, and CancerEDGE™ to enhance its supplemental health services. The company primarily serves older adults and retirees, focusing on their needs for aging, chronic conditions, and end-of-life planning. Wellabe is dedicated to customer-centric values, emphasizing integrity and community engagement.
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DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.