| Name | Title | Contact Details |
|---|---|---|
Yoo-Jin Cho |
Senior Vice President of Data and Analytics | Profile |
Dana Cohen |
Vice President of Analytics | Profile |
Joon Park |
Vice President and Director of Analytics | Profile |
It`s not luck; it`s Luckie. Luckie is the marketing solutions agency that combines data, technology, strategy and creativity to bring you closer to your customer, spot new opportunities and achieve results luck can`t explain. We have expertise and passion for CPG, tourism and hospitality, pharma and healthcare, and automotive products and services. We have a track record of achieving seemingly impossible results. Our independence means we do what`s right for our partners and our people. 70 years and counting.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
A highly strategic and creative marketing agency headquartered here in Boise, with an office in San Francisco.
We`re a full-service, independent brand innovation agency. We make work that moves people. It doesn`t just win awards, it drives real-world business impact for our partners. Our people are the Jacks and Jills of all trades, and if you`re looking to do something with purpose, let`s talk.