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In January 1956, the Zebco name was adopted and the Zero Hour Bomb Co., still active in the oil field accessory industry, became a division of the tackle firm. In the summer of 1956, the ""new"" Zebco was quick to come to the market with their Model 44 and Model 55. The Model 44 was made to accommodate improved American-type straight handled rods which previously could only be fitted with foreign-made spinning reels. The Model 55 was designed for heavy duty fresh water fishing, surf casting and spinning. ZebcoThe Model 33 had set new records in each year of its existence. Sales rose 280% over a three year period. While the market increased, so did the plant facilities and the sales organization. From the original shop area in the center of Zebco's present plant, the walls were shoved out to include 35,000 square feet. Sales distribution grew from the local area around Tulsa to all parts of the United States and 27 foreign countries. Forty-three representatives and associates made up the largest sales organization in the tackle industry, all selling the Zebco line. During the years 1962 and 1963, orders were counted in feet, as the demand for Zebco's newer series of tackle was beyond expectations. There was an even greater interest in closed-face models. Needing more space, 50,000 square feet of floor space was leased. This space was principally used for warehousing, shipping operations, customer service and special packaging.
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