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Founded in 1946 by Bill and Roberta Zimmer, REEDS is a true American success story, having grown from one hometown store to a full-service multi-channel jewelry retailer, with retail stores in 13 states, and a leading e-commerce website, REEDS.com. Still a proud family-run business, REEDS strives to make every customer "feel like family", with personalized service, attention to detail, and lasting quality and style.
Our diamonds are created in San Francisco in a foundry that re-creates the way in which Earth forms diamond. Unlike earth extraction from underground in Africa or Russia, ours are created above the ground in America with a zero carbon footprint. While diamonds generally pass through a dozen owners with an origin impossible to trace, our diamonds are guaranteed from us and not pre-owned. For a diamond as rock solid as your values.
Signet Jewelers is the largest specialty retail jeweler in the US and UK, with leading positions in both markets. In the US the company operates the national Kay and Jared brands along with a further 10 regional brands. In the UK, the company operates the H.Samuel and Ernest Jones brands, and Leslie Davis.
In 2007, Ivanka seized an opportunity to launch a jewelry collection with a potential partner in real estate—an acquaintance with longstanding ties to the luxury jewelry market and significant expertise in diamonds. She was drawn to the idea of creating a jewelry line for women buying for themselves. The concept of a self-purchasing female was lost among the traditional jewelers who catered their business almost exclusively to men. And so, the Ivanka Trump brand was born. A few years later, Ivanka identified a void in the fashion space. Recognizing the absence of a brand that addressed the needs of the modern professional woman, Ivanka launched her eponymous fashion label with an assortment of chic, appropriately sexy and accessibly priced shoes and handbags. Women appreciated the fresh sensibility and fuss-free practicality. The business took off. The line grew to include apparel, accessories, home, fragrance and sunglasses—and it didn`t stop there. Ivanka realized there was an opportunity to make an impact in the lives of the women buying her products—and so she brought together a team to evolve the brand into a lifestyle concept dedicated to women who work. This site is the realization of that vision. It`s a celebration of women working at all aspects of their lives. Women who transition between their various roles in professional and personal capacities: building careers, raising children, nurturing relationships and pursuing passions.
Ritani is a high-end jewelry brand modernizing the way consumers purchase diamond engagement rings and diamond jewelry. Founded in 1999, Ritani marries the online shopping experience for handcrafted and custom-made diamond engagement rings, loose diamonds, and other fine diamond jewelry with a network of trusted local luxury jewelers. Ritani is headquartered in New York with e-commerce operations in Seattle.