CTOs on the Move


 
If our mission is to create great sports-oriented content, then our mandate is to do so in a culturally relevant and socially impactful manner. Both sports and Hollywood uniquely influence society in profound ways, each driving social impact and change more than ever before. However, our thesis from day one was to create a bridge between these two extraordinary worlds – further leveraging the common love of sports with the art of masterful storytelling to create impact at scale. In the end, we aspire to create stories that go beyond the playing fields, stories that inspire individually and collectively.
  • Number of Employees: 25-100
  • Annual Revenue: $1-10 Million

Executives

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Activate

At ACTIVATE, we partner with brands and influencers to tell engaging and compelling stories across social media, at scale. We are a team of influencer strategists, technologists, data scientists, and operations professionals. Over the last year, we have activated over 75,000 influencers and creators to publish more than 6,500 pieces of collaborated content per month. We`ve come a long way since our inception. Our story began in 2007 when, long before the term `influencer` was a thing, we launched BLOGLOVIN`, an online platform and community for creators, tastemakers, and 12MM+ of their most avid fans. Through BLOGLOVIN`, we learned to identify emerging creators, what makes their content compelling, and how to run influencers partnerships at scale to fuel our own growth. As brands and marketers caught on to the power of these creators and influencers, they began to reach out to us for help in identifying influencers and building partnerships. In 2014, this lead us to formally launch the ACTIVATE technology platform to help our own team and partners to run these influencer collaborations more efficiently. From there, the rest is history.