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PLUS is a California-based cannabis company that`s all about addition and stepping up our game. PLUS isn`t just a name, it`s what we do. We believe that what we`re adding to the edibles category — consistency, safety, flavor, taste, innovation — expands the accessibility of cannabis, enriches the experience and elevates the industry. We hold ourselves to a higher standard than what is required. You could say we go above & beyond for our customers, ensuring they have an extraordinary experience each and every time they pop a PLUS product. PLUS was one of the first and few edible brands to bring testing in house, testing over 8x per batch, to ensure consistency for the consumer. PLUS is all about empowering customers to enhance life`s everyday moments through a personalized approach to cannabis. Our tagline is “Find Your Just Right” because we believe there`s something for everyone in our portfolio. We constantly renovate and innovate to ensure we are creating a tailored experience for a wide range of cannabis consumers.
THE PARENT COMPANY brings together global icon and entrepreneur Shawn “JAY-Z” Carter, entertainment powerhouse ROC NATION, California`s most trusted cannabis brand and leading direct-to-consumer platform CALIVA, and leading cannabis and hemp manufacturer and house of brands LEFT COAST VENTURES, to form one of the most dynamic and exciting companies in the cannabis industry. We are on a mission to create the most impactful cannabis company in the world, by combining best-in-class operations with leading voices in popular culture and social impact.
Ferrara, a company related to The Ferrero Group, is an emerging powerhouse in the North American confections and sweet snacking categories. A passionate team of nearly 6,000 employees works together to share delight in every bite through leading brands that have shaped the industry for more than 100 years. Our diverse portfolio of nearly 35 brands includes SweeTARTS®, Trolli®, Brach`s®, Black Forest® and NERDS®, along with iconic favorites like Lemonhead®, Red Hots® and Now and Later®. Ferrara also manages the Keebler® and Famous Amos® businesses for The Ferrero Group. Headquartered in Chicago, Ferrara has an operational network of 20 locations in North America that includes manufacturing, distribution and R&D facilities.
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