| Name | Title | Contact Details |
|---|---|---|
Aniket Basu |
Senior Director of Technology and E-Commerce | Profile |
At Hill Holliday, we help our clients fight the daily share battle with ideas that win. By swinging hard and fighting smart, we stay laser-focused on the most important part of the equation: the idea. Nothing beats a good one. And every day we come to work and think more of them into existence to help our clients dominate the noisiest of categories. They`re ideas based on hard-won consumer and cultural insights. Ideas that move people emotionally and have teeth. Ideas, in other words, that win.
In 2010 we set out to change the eCommerce marketing space because we saw the obvious flaws in online advertising: Channel confusion, a reactionary system to consumer trends, blind trust in black box algorithms, over-spending, waiting forever on creative and even longer to go live. And, of course, deciphering attribution for performance. Comprised of veteran direct marketers and engineers from eHarmony, E*TRADE, Oracle and the Rubicon Project, we focus intensely on one simple objective: To create a performance marketing that actually performs. As a result, we pioneered a cloud-based marketing platform that gives our customers complete control, access to marketing channels, and delivers audience, creative, and performance – all from one beautiful user interface. We call it CANVAS.
HRMarketer is one of the leading companies in the Business Services sector.
Welcome to PHD. We launched as the first planning-led media agency in the UK in 1990 and today we have over 4,000 people in over 80 offices worldwide. Our agency has been built on a culture of smart strategic thinking, creativity and innovation that delivers effective solutions for the business needs of our diverse client base of local, national and international clients. Driven by our philosophy of ‘finding a better way’, we are renowned for being one of the most forward-thinking media agencies, by challenging convention and breaking new ground in communications thinking. PHD is today one of the most acclaimed media and communication agency networks. We were named Media Network of the Year 2015 by Campaign magazine and our offices around the world are recognised too – from our founding office in the UK being named a Sunday Times ‘Best Company to work for’ for the past 3 years, through to over 50 Agency of the Year awards across the network in the same period. The PHD network is part of the Omnicom Media Group (www.omnicommediagroup.com), a division of Omnicom Group Inc. (NYSE: OMC)
Founded and led by chairman and CEO Jim Weiss, W2O Group is an independent network of complementary marketing, communications, research and development firms focused on integrated business solutions that drive change and growth for the world`s leading brands and organizations through "pragmatic disruption." W2O Group serves clients through a network of firms – WCG, Twist and W2O Ventures – via offices in San Francisco, New York, Chicago, Washington, D.C., Austin, Los Angeles and London.