| Name | Title | Contact Details |
|---|---|---|
Aniket Basu |
Senior Director of Technology and E-Commerce | Profile |
ZenithOptimedia is a leading global media services network with 250 offices in 74 countries. As the first agency to apply a rigorous and objective approach to improving the effectiveness of marketing spend, ZenithOptimedia delivers to clients the best possible return on their communications investment. This philosophy is supported by a unique approach to strategy development and implementation across the full spectrum of paid, owned and earned contact points – the Live ROI planning process. The ZenithOptimedia Group of companies equips our clients with a full range of integrated skills across communications planning, value optimisation, performance media and content creation. Our key clients include Armani Group, ASUS, Aviva, BBC Worldwide, British Airways, Electrolux, General Mills, Lactalis, LVMH, News Corporation, L’Oréal, Oracle, Puma, Qantas, Reckitt Benckiser, Richemont Group, Royal Bank of Scotland, Sanofi, Telefónica O2, Toyota/Lexus, Verizon and Whirlpool. We are part of Publicis Groupe, the third largest communications group in the world.
Founded in 1979, Makovsky is one of the nation`s largest independent integrated communications firms. The firm attributes its success to its original vision: that the Power of Specialized Thinking is the best way to build reputation, sales and fair valuation for a client. Based in New York City and Washington, D.C., Makovsky is a founding member of IPREX.
TRAFFIQ (www.traffiq.com) is an end to end digital media planning, buying and management platform.
Euromoney Institutional Investor is an international business-to-business information company focusing on the global financial community. Euromoney Institutional Investor provides an extensive portfolio of financial and business information, investment research and macroeconomic data, delivered largely in digital format on a yearly subscription basis. Alongside our information products, we run a large number of must-attend conferences and seminars and by-invitation investment forums, held annually across all continents.
Publicis Modem is a full service digital agency within the Publicis Worldwide network offering strategy, creative, analytics, user experience, multi-platform (web, mobile, social, gaming) development, paid media, search, social media and eCRM services.