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BFY Holdings is comprised of Medora Snacks, LLC, which was founded in 2008 and is based in Middletown, NY, and Ideal Snacks Holding Corporation, which was founded in 1997 and is based in Liberty, NY. Medora’s primary brand, PopCorners®, is a high growth, better-for-you popped corn snack with a strong track record in the club and grocery segments within the U.S. and Canada and a presence in over 50 countries worldwide. Medora currently offers PopCorners®, PopCorners Whole Grain®, PopCrinkles®, and popped bean chips, and has a number of new products under development. Ideal is a contract manufacturer that produces popped snacks for branded CPG and retail customers. BFY’s mission is to become a global, diversified, better-for-you snack company, directly addressing the growing consumer trends toward healthier living and eating.
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