Tnooz is a global provider of news, analysis, commentary, education, data and business services to the travel, tourism and hospitality industry. It is the leading voice to the industry for all areas related to travel technology. Launched in September 2009, Tnooz focuses on distribution, marketing, systems, devices, startups, social media and commerce in the travel sector.
Cadent powers the evolution of TV brand advertising. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
We are a digital marketing solutions provider geared up to amplify and grow your brand`s digital presence toward dominating your industry. With client-centered partnerships as our top priority, we help businesses build a credible reputation with the press and client base by optimizing branding and online presence to ensure you reach your full potential in today`s highly competitive market.
Metric Theory provides Search Engine Marketing and display advertising services for our clients. We are able to achieve market-leading results by focusing on: Data - We have unprecedented access to data on who`s visiting a site, what actions they are taking, and how they got there.