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DAC is a leading global digital performance agency—helping marketers connect with consumers from enterprise right down to the hyper-local level since 1972. DAC is passionate about helping businesses build, maintain, and optimize their online presence—leveraging internal expertise in everything from content strategy, UX and creative storytelling, to paid media, SEO, and analytic insight to drive performance and nurture loyalty. DAC`s mission is to always be one step ahead—looking to the future for solutions to today`s problems, and making sure brands are always one step ahead of the competition. DAC has also been named a Contender in The Forrester Wave™: Performance Marketing Agencies, Q3 2019, recognizing the agency for bringing a unique offering to multilocation brands.
Innovid is an independent CTV advertising and measurement platform for the worlds largest brands.
We innovate at the intersection of programmatic technologies and vertical search media, bringing unparalleled transparency and efficiency to both buyers and sellers. Our demand side platform empowers advertisers to engage high-intent consumers programmatically to increase campaign ROI. Through our supply side platform, publishers gain complete control over how they manage their inventory and demand sources to maximize overall yield. Our marketing technology platforms power over 25 million high-value transactions annually, representing more than $200 million in media spend across insurance, travel, personal finance, education, and home services verticals.
Founding partner, Dave Wilson, owned and operated his first Ford Dealership in 1977. As a new Ford dealer his main focus to drive customers to his dealership in the small town of Preston, MD was to use effective marketing. With only traditional advertising and marketing tools at his disposal, he was able to quickly turn Preston Ford into a top competing Ford dealership in his region (notably breaking the Top 100 Ford Dealership in the Nation before the internet surge). Fast forward to 2009, Dave made a commitment to drive Internet business for his Automotive Group and become a real contender. He brought in other iFrog Digital Marketing Founder, Brent Durham, to head up his Internet initiative. Over the next couple of years they were able to break sales records, grow a strong Internet presence, and master the basics of Automotive Digital advertising and marketing. After working with several other Automotive Digital Advertising and Marketing Agencies, they decided to bring everything in house. Doing so allowed them the freedom to take their digital advertising and marketing to a whole new level and resulted in the best year over year sales increases in the history of Preston Automotive Group. This led to the creation of iFrog Digital Marketing in order to help automotive dealerships beat their competition and so that both Brent and Dave could pursue their passion of advertising and marketing.
500friends is redefining loyalty marketing by enabling retailers to deliver innovative, cross-channel loyalty programs that increase the lifetime value of their customers. The LoyaltyPlus cloud-based platform offers a comprehensive suite of capabilities that empowers retailers with proven strategies that create highly personalized and targeted customer experiences at each stage of the lifecycle and across all touch points, while providing deep insights into their customers to enable better marketing decisions. 500friends is based in San Francisco and is backed by leading institutional investors including Crosslink Capital, Intel Capital, and Fung Capital (Li & Fung).