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WE HELP ATHLETES PUSH LIMITS, CHALLENGE THE STATUS QUO AND STRIVE FOR THAT WHICH IS BEYOND THE HORIZON. Using insights from mountain athletes we have brought to market innovative products such as the Stretch Puffy Jacket focused on solving problems and delivering performance. SYNC is a fast growing performance sport brand building technical apparel for the mountain athlete. Through our single-mindedness and commitment to performance we have been able to deliver true innovation to our consumers.
DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
First started in 2013, the Republic Bank Caribbean Premier League (CPL) is a franchise-based T20 format cricket tournament that combines two of the most compelling aspects of Caribbean life – dramatic cricket and a vibrant Carnival atmosphere. Combining broadcast and digital viewership over 700 million fans watched the 2022 season to make it one of the fastest growing leagues in world cricket. Jamaica Tallawahs are the current Republic Bank CPL champions and the other competing teams are Barbados Royals, Guyana Amazon Warriors, St. Kitts & Nevis Patriots, St. Lucia Kings and Trinbago Knight Riders. For further information visit www.cplt20.com
It is the mission of Veterans Legal Services to help Massachusetts veterans overcome adversity by providing free civil legal aid that honors their service, promotes well-being, and responds to their distinctive needs. Veterans Legal Services (VLS) is a 501(c)3 non-profit organization and is the leader in providing free legal advice and representation to homeless and low-income veterans in the Greater Boston area and serves over 500 veterans cases per year at its legal clinics. By locating legal clinics at homeless shelters and service centers, VLS reaches members of our society who are often reluctant to seek legal help and is able to partner with shelter staff to provide holistic support. During its legal clinics, VLS staff attorneys supervise volunteer law students who perform client intakes. After determining eligibility and performing due diligence, VLS offers the veteran either on-the-spot advice, brief service such as helping with pleadings, or full legal representation, up to and including representing the veteran in court or in front of state/federal agencies. VLS is the only legal aid organization in Massachusetts whose mission is to serve veterans. VLS prioritizes veterans where legal representation may yield a life-changing result that restores a veterans self-sufficiency and dignity. We prioritize cases for the disabled, victims of domestic violence, and cases where there is a significant disparity in resources or the opposing party has representation. Veterans Legal Services serves over 500 veterans cases per year at its legal clinics. Previously known as Shelter Legal Services, in late 2013 we began doing business as Veterans Legal Services to better reflect our mission of serving those who serve our country.