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snöball helps event professionals cultivate trust and authenticity by putting word-of-mouth to work. snöball gives an events ambassadors an easy-to-use, automated event marketing tool that allows them to amplify the event reach while tending to their own digital brand. snöball generates unique, branded landing pages for each speaker, sponsor, exhibitor, and attendee, populated with their custom information to promote their participation at the event. This gives event professionals access to untapped potential participants and helps increase in-person and/or virtual event brand awareness at scale. Events with a heavy focus on education can leverage their speakers roaster to create content-focused landing pages pre-event. Post-event, a speaker might choose to do another outreach, this time by sharing their slide deck and any learning outcome from their session. For an event with a large tradeshow and exhibitors eager to promote their products and services and align their brand with the event, snöball can be used to promote their booth, book appointments with their representative onsite, share a video/demo etc. The size of the in-person and/or virtual event does not matter as snöball is flexible and scalable to adapt to small, medium or large events. Each event is unique and we adapt the outcome based on the unique requirements of each event professional. Snöball Features Fully customizable landing pages • Unique, personalized URLs • Sponsors / exhibitor logos • Booth number, headshots, presentation title • Incentivization programs like VIP codes, discounts, etc. Automated email campaigns and social media posts • Fully customized influencer email campaign • Pre-written personalized social media posts • Shearable assets Monitoring and analytics • Monitor social mentions • Gather data on landing page traffic • Track conversions • Reward most active influencers Fully scalable • No matter what the size of the event, snöball can work for you
Mediar is your trusted partner in revolutionizing in-store trade marketing activations for Global Brands and Major Retailers. Our cutting-edge data analytics platform, driven by proprietary algorithms, delivers actionable insights that optimize store execution and merchandising effectiveness. With our headquarters in Silicon Valley and a research and development hub in Brazil, we serve clients across North America, Europe, and South America, helping them secure victory in the competitive market. In the midst of the 2024 retail transformation powered by AI, Mediar leads the charge with real-time monitoring of shoppers journeys. We decipher behavioral patterns, providing invaluable insights by correlating shopper behavior data with store product maps and sales data. As AI adoption surges, we stand as an indispensable partner, addressing AI implementation challenges, bridging gaps, and unlocking AIs full potential. Join us in shaping the future of in-store marketing promotions and retail success.
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