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UMD AMA is a student organization that focuses on enhancing members educational, professional, and social experience through personal brand development and industry exposure.
The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Havas aims to be the world`s best company at creating meaningful connections between people and brands using creativity, media and innovation. The agency is built on an integrated structure, including 49 “Havas Villages” around the world that combine digital, creative and media capabilities and teams under one roof to best meet our clients` needs. The Havas network is a communications industry leader that delivers integrated solutions to leading brands. Headquartered in New York, the network brings together 11,000 experts in 76 countries and is the largest unit of the Havas Group.
Teads is an enterprise software company specializing in digital branding for the world`s leading publishers and brands. Teads is revolutionizing video advertising by creating unprecedented levels of new, premium, video inventory. Brands can buy this inventory on the web and mobile, through their agencies and agency trading desks to roll-out video ad campaigns locally and on a global scale. Inventors of outstream video advertising, Teads are changing the game by placing video advertising outside of the stream, within the heart of premium content. Teads also offers programmatic or managed services enabling clients to set campaign objectives and have the Teads team execute on their behalf. With 25 offices worldwide and over 320 employees, Teads can offer a truly global video solution.
RB Oppenheim Associates is a full-service, marketing-communications, advertising and public relations counseling firm specializing in the development and implementation of comprehensive, market-driven communication programs on local, state, regional and national levels.