VivaKi was established in 2008 to accelerate the digital transformation and expertise of Publicis Groupe and its agencies. Today, we scale paid media, ad tech and data power to accelerate Publicis Groupe client growth. We provide Publicis Groupe with a competitive edge by empowering agencies through the offerings of our two divisions -- VivaKi Operating System (VOS) and VivaKi Exchange (VX).
We help B2B SaaS companies dominate categories and take advantage of major growth opportunities with a combination of strategy, research, and execution.
Aimia is a data-driven marketing and loyalty analytics company. We provide our clients with the customer insights they need to make smarter business decisions and build relevant, rewarding and long-term one-to-one relationships, evolving the value exchange to the mutual benefit of both our clients and consumers. With about 2,300 employees across 15 countries, Aimia partners with groups of companies (coalitions) and individual companies to help generate, collect and analyze customer data and build actionable insights. We do this through our own coalition loyalty programs such as Aeroplan in Canada, Nectar in the U.K., and Air Miles Middle East, and through provision of loyalty strategy, program development, implementation and management services underpinned by leading products and technology platforms such as the Aimia Loyalty Platform – Enterprise and Aimia Loyalty Platform – SaaS, and through our analytics and insights business, including Intelligent Shopper Solutions. In other markets, we own stakes in loyalty programs, such as Club Premier in Mexico and Think Big, a partnership with Air Asia and Tune Group. Our clients are diverse, and we have industry-leading expertise in the fast-moving consumer goods, retail, financial services, and travel and airline industries globally to deliver against their unique needs.
Salsify power the creation and exchange of rich product content for 4+ million products, transforming product content management into a driver of revenue and brand value
Companies spend $385B annually trying to gather and capitalize on their organizational intelligence (human insights). However, today`s approaches of gathering these insights are inefficient, disconnected, and slow to deliver value. 9Lenses is the first enterprise SaaS platform that has productized this process, accelerating and automating how companies move from human insights to value-creating actions. 9Lenses customers include leading G1000 corporations, and is led by an executive team with a track record of building disruptive technology companies.