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A single place to reach diversity at scale across Black, Asian, Multi-Ethnic - LGBTQ+ - GenZ - Disability - Gender Empowerment - Elderly Brand Advance was founded as the industry`s first dedicated global diversity media network. We are a communications platform and business that connects brands with diverse audiences globally, through comprehensive data and insight, media planning and buying, partnerships and content services. Our passion and purpose lies in empowering our customers to embrace these fundamental changes in audience, lifestyle and media landscape, by serving these communities in a more creative and authentic way, whilst increasing engagement.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Access TCA is one of the leading companies in the Business Services sector.
Maple Media acquires and operates mobile apps, and manages mobile advertising inventory for a variety of app owners.
Lehigh Mining & Navigation is an advertising agency offering brand strategy, advertising, design, digital marketing, public relations, media and more. Explore our work, discover what`s behind our name and learn how we can put our mining and navigation expertise to work for your brand.