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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Ad Results Media is the world’s leading audio & podcast advertising agency. We connect brands with people through the most effective marketing channels.
MultiAd, Inc. is one of the leading companies in the Business Services sector.
iMediaSalesTeam is a collaboration of senior online ad sales professionals with an average of 10 years selling online media. We work as the `sales team` for top brand web properties. As the ad sales team we work seamlessly with the ad ops teams to provide solid branding and performance solutions for advertisers and media buyers. Not a network, but rather the largest direct source to reach a boomer audience (age 45+).
Leonardo is a technology company serving the global hospitality industry. We provide hospitality professionals at Hotels, Management Companies, Hotel Chains and Travel Websites with technology solutions that improve the way they present their properties online to travel shoppers.