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To eliminate tobacco related harm, Lucy is committed to bringing innovative nicotine products to the market.
THE PARENT COMPANY brings together global icon and entrepreneur Shawn “JAY-Z” Carter, entertainment powerhouse ROC NATION, California`s most trusted cannabis brand and leading direct-to-consumer platform CALIVA, and leading cannabis and hemp manufacturer and house of brands LEFT COAST VENTURES, to form one of the most dynamic and exciting companies in the cannabis industry. We are on a mission to create the most impactful cannabis company in the world, by combining best-in-class operations with leading voices in popular culture and social impact.
Founded in 2006 by Steve Demos, founder and former president of WhiteWave Inc. (Silk® brand), and Todd Beckman, former vice president of business development and operations at WhiteWave, NextFoods is the functional foods parent company and producer of GoodBelly. The brand was created following an inspirational trip to India, and aims to spawn a new generation of healthy, natural and organic food products with a functional edge and scientifically substantiated health benefits.
NUG, Inc. is a premier, state-licensed, and vertically-integrated California cannabis company with significant projected revenue growth.